On December 21st, Yiguan's 2016 annual inventory conference was held in Beijing. The “China Mobile Internet Market Trend Forecast†was released on the spot, and the annual TOP list of Yiguan Qianfan and the 2016 monthly compound growth rate list were released. Qianfan's annual product upgrade and easy-to-view brand strategy upgrade development status, and relying on big data to analyze and predict the current status and trends of China's mobile Internet market.
Analysys 2016's ultimate inventory revealed the construction of data barriers
Temple test popular APP, the Internet who is ups and downs
Dong Xu, the general manager of the analyst group of Analysys, released the "China Mobile Internet Market Trend Forecast" and two major lists, which more accurately showed the user's preferences and choices for various APPs on the mobile side. Years of hard work and trials are final.
This year's annual list is a lot of "unexpected": applications such as social, payment, shopping and video are still strong, occupying the top 10 throne. The old giants are extremely stable and the composition is extremely stable. In 2016, the user aggregation effect further increased and the head market threshold rose. By observing the average growth rate of different areas in the monthly growth rate TOP500 rankings, we will find that the average growth rate of transportation and urban travel is faster.
Data, the value, is the "invisible hand" that is playing an increasingly important role in the DT era. At present, the mobile application battlefield is full of smoke, and based on the refined operation of digital user assets, it will become the key to the success of Internet companies.
Connect to the future based on big data clusters
Big data, on the surface, is a lot of complex data, the value of the data itself is not high, but after analyzing and processing these large amounts of complex data, it can extract valuable information from it. Based on the high-performance big data real-time computing cluster, Analysys has the ability to process 15 billion pieces per day, and the daily processing data volume is as high as 30T. The essence of the Internet is to connect, relying on big data, and forming a pre-judgment of the future in the rapid development and constant changes of the network and technology, will "do not live up to this era." Relying on authoritative technical means, Analysys is deeply committed in the field of big data, and has an authority and anticipation for the insights of the Chinese Internet industry.
At the press conference, Analysys reviewed and took stock of the 2016 Internet war situation and announced the top ten forecasts for 2017, which triggered another climax.
Annual product upgrades, building data barriers
Yiguan Qianfan is a big data product based on the massive behavioral data of Chinese digital consumers on mobile terminal devices. Designed to monitor the usage of various types of APP, analyze user composition and behavioral characteristics, and provide customers with one-stop services for internal operational decision support and external competitor analysis. At present, Yiguan Qianfan mobile terminal monthly active users 278 million, cumulative installed coverage of 1.2 billion, monitoring APP number 1.03 million +, easy to see Qianfan has become an Internet product evaluation and benchmark analysis tools to help companies analyze market and product competition.
The predecessor of Yiguan Qianfan was the Yiguan User Radar. In July 2015, it was officially renamed as Yiguan Qianfan. In the same year, in October, English Qianfan Beta1.0 was launched. In December, Qianqiu (H5) Beta1.0 was launched. It has to be said that 2015 The year is a year of rapid development of Yiguan Qianfan, which enables users of different languages ​​and different terminals to have a better experience.
In 2016, Yiguan Qianfan still maintains the frequency of “January One Upgrade, One Week Updateâ€, and constantly upgrades and optimizes. In March, Yichang Qianfan Mobile V1.0 (IOS & Android) was officially launched, and Yiguan truly realized for users. Providing cross-screen big data service, completed the upgrade of algorithm A1.0 to A2.0 in May. From then on, it is easy to see that thousands of sails are not only beautiful, but also have connotation. In July, Yifan Qianfan is fully open for free registration and trial, real big data. Experience zero threshold and open the data cleaning accelerator disk, and increase the speed to include emerging APPs. In October, Yiguan Qianfan made the last major major in 2016, adding 7 first-level fields, 18 second-level fields, and 10 A similar secondary field has been merged, including adjustments in other areas affecting 9000+ APPs, and December continues to be a new indicator--user age, spending power distribution and APP rating model, helping you to more clearly identify who the user is. You offer a comprehensive evaluation of the 10 dimensions of the app and incorporate third-party apps & games. In 2016, the wings of Yiguan Qianfan are more plump, and it is the energy storage for 2017 that is about to take off.
At the Yiguan A10 Big Data Application Summit, which ended in October, Yiguan announced that it had received a 90-yuan B-round financing, which gave a heavy blow to the capital winter. This round of financing will be used for easy technology upgrades, team upgrades, and ecological upgrades. It is worth mentioning that this year's B-round financing was only 10 months from the last round of financing. After 8 years of adhering to the "Internet +", it became a new energy source for data. Analysys has announced the acquisition of Series B financing while completing the strategic upgrade of its brand and business. In the future, it will focus on driving user asset growth (MTP) through real-time analysis, refining data crude oil, and building an ecosystem of big data and analyst services. In the future, under the dual power drive of technology and service, the development of big data industry will be more rapid, more industrialized and more precise. The era of big data in Yiguan is about to open in full swing, waiting for good news.
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