What can the LED lighting industry learn from the "human-machine war"?

The Go and Man Wars began in South Korea on March 9. The first game of Google’s artificial intelligence project AlphaGo and World Go Champion Li Shizhen’s “Wars and Man-machine Wars” five-game battle, after three and a half hours, was unexpectedly defeated by Li Shizhen as a “penner” to end the game. The so-called "projector" in the terminology of Go means that if one party determines that the situation is unfavorable and the defeat has been fixed, two pieces can be placed anywhere on the board to represent "surrender and concede."

Seeing this result, people were angry. "Let me pull the AlphaGo power out and see if it can win!"

Subsequently, the second and third AlphaGo continued to defeat Li Shizhen. AlphaGo won three games in a row and has won the game. However, according to the previous agreement with Li Shizhen, the two sides still have to finish the remaining two games. In the fourth game on March 13th, Li Shizhen won back once, but was questioned that AlphaGo "released water" was lucky.

Although he lost to Li Shizhen in the fourth game, AlphaGo unexpectedly got another gain. According to GoRaTIngs.org's algorithm, if a player has never suffered a defeat, he will not enter the ranking statistics. Due to this defeat, AlphaGo can officially enter the ranks of the world's professional Go players. Currently on the world's professional Go ranking website GoRaTIngs.org, AlphaGo has ranked fourth in the world, behind China's Ke Jie, South Korea's Park Ting-soo and Japan's Jingshan Yutai. The South Korean player Li Shizhen, who defeated AlphaGo, is ranked fifth in the world. From October last year to now, AlphaGo has defeated European chess player Fan Wei and Korean chess player Li Shizhen. The total battle situation is currently 8 wins and 1 loss.

Deep learning experts say that artificial intelligence can focus on the ultimate goal of winning based on the overall layout, without sticking to the details, nor forming a chess style, but focusing on finding the most efficient way to win, and AlphaGo itself. I have thoroughly studied the skills of each Go master, including Li Shizhen himself.

Really, don't sneer at "smart" and think that "smart" is just a "small trick." Real intelligence is not a "small trick", one day will make you unbelievable.

Intelligentization will also become an important engine to promote the transformation and upgrading of the LED lighting industry. The lighting industry is experiencing a new light source revolution. Under the impact of the Internet and the downward pressure of the economy, LED lighting has gradually changed from “blue sea” to “red sea”. Under the new economic situation, intelligent lighting has become the key point for the majority of lighting companies to pursue innovation and breakthrough.

Intelligent LED lighting technology to develop new market space

At present, the Internet of Things era has arrived, and a large number of non-lighting companies such as Xiaomi, Huawei, Tencent, Jingdong and Haier have begun to get involved in smart lighting products. Intelligent lighting is even known as the next "gold mine" in the lighting industry.

According to statistics from CMS China, smart lighting will open up the long-term growth space of the industry. On the basis of not considering high value-added products, the intelligent lighting industry will provide at least 60 billion yuan of market space in 2014~2015 alone. If calculated according to 30% annual compound growth, this value will reach nearly 80 billion yuan by 2018. The establishment of intelligent lighting trends will open up a broader space for the LED industry and enter a period of rapid development in the next 1-2 years.

In 2015, the LED lighting industry entered a critical period of transformation and upgrading, the brand quickly converged and eliminated, a large number of homogenized products flooded the market, and product homogenization competition became a consumption war between enterprises. The development of LED has undoubtedly brought the whole industry into the reshuffle period, and the development of intelligence has brought hope to the whole industry. In order to break the traditional competition pattern, major lighting companies have set their sights on the field of intelligent lighting, cross-industry. Resource integration will provide more space for the development of the lighting industry.

In the first half of 2015, 13 lighting companies including Op, Philips and others announced that they would widely use Xiaomi's intelligent modules in their smart bulbs, which caused great concern in the industry. The industry has roughly estimated, "In the next few years, the market size of China's LED light source will exceed 100 billion US dollars. At present, the domestic smart lighting market penetration rate is not high, the product application is mainly reflected in the dimmable LED landscape lights, can be toned Temperature LED street lights and their monitoring. In the future, smart home lighting, intelligent road lighting and other markets will be greatly expanded. Even with 20% penetration rate, there are tens of billions of dollars (total billion yuan) of market space to be discovered."

In addition, the added value of the product will be greatly improved. Philips has introduced a Hue series of LED bulbs using iPhone, iPad (with built-in application) WiFi control, which can adjust the brightness and color independently. The whole system is priced at $199.95. Even if you purchase a bulb separately, it costs $59.95. The price is ordinary LED. Several times the lamp.

The earliest entry of intelligent lighting into China dates back to the 1990s, but it was only at the stage of exploration due to technological development and consumer attitudes. LED lighting is now in the process of replacing traditional lighting. In the future era of replacement, intelligence will become a new growth point in the LED lighting market. In addition, LEDs, as alternative light sources, will slowly move toward integration, even toward more complex cross-border fusions, such as the fusion of light and art.

Intelligent lighting drives the smart home market

With the rapid growth of the LED lighting industry and the acceleration of penetration into traditional lighting, smart lighting is in full swing, and smart items and smart explosives continue to attract business and people's attention. At the same time, enterprises are also facing the pressure and challenge of transforming to intelligent and extending to innovative applications. Smart home has become an important direction for LED intelligent lighting to achieve intelligence and achieve innovative applications.

According to the research report, in 2020, the overall market for smart lighting is expected to reach 8.14 billion US dollars. From 2015 to 2020, the annual compound annual growth rate will be 22.07%. Smart lighting has become an important direction for the transformation and upgrading of the LED lighting industry. With the rise of the smart home market and the large-scale layout of the giants, smart homes will become one of the major markets for LED smart lighting applications. How to capture the market opportunity of this wave of industrial transformation and upgrading of LED lighting, the transformation and upgrading of industrial technology chain and value chain in the cross-border integration of smart lighting and smart home has become a problem that enterprises need to think now.

As the most basic part of smart home, intelligent lighting has a new development idea, and has the opportunity to use the hands of capital to integrate and guide the development of the market. Not only Philips, GE and other international lighting giants are scrambling to launch smart bulbs, but even Internet companies such as Xiaomi and Jingdong have begun to deploy LED smart lighting.

With the current LED lighting companies accelerating the pace of intelligentization, the threshold for civilian use is gradually decreasing, which provides a good opportunity for smart lighting to enter the home. Currently, multiple smart lighting brands are interacting through intelligent networking. As the user's awareness continues to increase, the smart home market will be rapidly developed by intelligent lighting.

Of course, on the other hand, the rise of the smart home market also provides unlimited development space for smart lighting. According to JuniperResearch's latest research, by 2018, the global smart home market will reach a total size of 71 billion US dollars; China's smart home market will reach 139.6 billion yuan, accounting for about 32% of the global scale. How LED lighting integrates into the smart home ecosystem, and realizes the huge market share in the realization of intelligent applications, so that the transformation and upgrading of the industrial technology chain and value chain is of great significance to the development of the lighting industry.

It is understood that the current intelligent lighting technology has gradually matured, and smart homes have also entered the stage of application. With the smart grid and LED lighting network, the future lighting network or connected with the smart home into an Internet of Things based aware network, and to quickly popularize the application of the Internet of Things.

"Internet +" achievements wisdom lighting

Since the second half of 2014, with the expansion of the concept of "Internet +" in the field of lighting, and the word cross-border has gradually been accepted by the public, the intelligent lighting and intelligent lighting associated with this has gradually become a hot spot of social concern. Especially on June 24, 2015, after the State Council executive meeting passed the "Internet +" Action Guidance Opinion, under the "Internet +" call, intelligent lighting has become an important direction for the transformation and upgrading of the LED lighting industry, and is also the lighting industry. A key breakthrough in cross-border integration to enhance industry value.

For the transformation and upgrading of lighting enterprises, Zibo, deputy secretary-general of National Semiconductor Lighting R&D and Industry Alliance, believes that on the one hand, it should strengthen its independent research and development capabilities, and at the same time seek transformation and foster new market opportunities in the production, management and technology of enterprises. And business model. On the other hand, think about how to go from traditional manufacturing to smart manufacturing, from the entire replacement market to the smart lighting market. It can be combined with smart cities or the concept of informatized "Internet +", which is the general trend of industry transformation.

Mei Zhimin, deputy general manager of Guangdong Xiaoming Network Technology Co., Ltd. believes that the light of wisdom is the essence of intelligent lighting. The development of intelligent lighting needs to go through three stages. The 1.0 era is the intelligent lighting in the era of intelligent lighting. The 2.0 era is the Internet era. Intelligent lighting, the 3.0 era is intelligent lighting in the era of big data.

He pointed out that under the current situation, smart lighting in the Internet era of the 2.0 era is particularly important. Traditional lighting to LED lighting is only a product change, while intelligent lighting is the three-dimensionalization of products, channels and brands. The Internet has brought new thinking. The space for innovation in intelligent lighting is huge, and new categories and new brands will have the opportunity to rise. Therefore, in the future, more and more product and brand opportunities in the market segments will be born, and there will be great room for product innovation.

In the face of changes from the Internet era, what are the opportunities and challenges of the smart lighting industry? "Everything is connected, and Vientiane is updated." Mei Zhimin used these eight words. He said, "Catch the opportunity to win the future."

Taking the coordination between people and the environment as the starting point, we actively explore the needs of customers, organically integrate general lighting and scene lighting, and realize the coordinated development of people and the environment, thus creating a new era of lighting applications with integration, intelligence and energy conservation as the core. It is the unshirkable responsibility and mission of the smart home industry. From the perspective of market development trends, there is no doubt that smart lighting will bring a new future to the LED industry.

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