Matsushita Electric Works: plans to launch about 450 products in 2010
Matsushita Electric will strengthen the LED lighting business and plans to launch about 450 products in 2010. A system that provides approximately 1,100 products, including existing products, will be established. LED lighting business, such as lighting fixtures and components, is expected to reach 35 billion yen in 2012 (25 billion yen in Japan and 10 billion yen in overseas), and 100 billion yen in 2015 (70 billion in Japan) The yen is 30 billion yen overseas).
As a product development concept for LED lighting in 2010, the company mentioned (1) Saving Energy, (2) Saving Size, and (3) Saving Price (low cost). The details are as follows: (1) In terms of the basic lighting that is scheduled to be on the same brightness as the Hf32 fluorescent lamp and having a luminous efficiency of 100 lm/W. By adopting high-efficiency LEDs, reducing power consumption of power supplies, and optimizing heat dissipation structure, lighting fixtures with the highest luminous efficiency in the industry can be realized. (2) As a new product for residential thermal insulation construction, it will be listed as a downlight with a brightness of 60 incandescent lamps and a diameter of only 85 mm in the industry. By achieving miniaturization of the light-emitting portion and improvement in the design of the reflector, a shading angle of 30 degrees is achieved, and glare is reduced. (3) In the non-residential market, it is scheduled to take back the initial investment cost within 2 years.
In addition, the company will also be committed to overseas business. In the Northeast Asia, LED lighting equipment business, in 2010 began to get involved in the field of street lighting in China. In the LED component business, sales of LED modules will also be strengthened. At present, the relevant companies in Germany have begun to accept orders for LED modules for large lighting fixture manufacturers. It is estimated that sales will reach 1.4 billion yen in the next two years from 2009.
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