Changhong "Long Yao series" world premiere at home can also be very fashionable

The trend is the power to gain insight into future trends. Each era has its own tidal label, and each period has its own "tide" generation. At the moment, sharing tides, artificial intelligence tides, knowledge-paying tides, fitness booms, and sea tides ... are all leading new ways of life and trends. The "tide" has also become the current consumer pursuit of young people at the same time.

Changhong, a leading domestic appliance company, is keenly aware of the changes in the market's consumer trends. Subversive cross-border customization has created a television with great fashion charm, taking the lead in opening the home appliance industry into a new wave of fashion. At the same time, Changhong held the "Vision, Yao Fashion" Changhong CHiQ Long Yao series global new product launch event on June 29 at the Shanghai Film Museum.




At the conference, Changhong’s cross-border fashion partnership with COSMO, SWAROVSKI Swarovski, and China’s famous pioneer fashion designer Zhang Chi jointly created an extremely high-end luxury custom crystal TV. This TV was immediately unveiled with a mysterious veil. We’ve seen this TV integrates Changhong's latest artificial intelligence technology and creatively sets Swarovski's 1280 new crystals in 2017 to achieve the maximization of the smart home appliance flat-panel crystal area, successfully sparking a luxurious crystal storm in home appliance circles and fashion circles. Opened a new trend of television fashion consumption.




Defining new heights of fashion, creating new aesthetics of life

Each innovation in the form of television will have a major impact on the lifestyle of the home, as a new form of television that integrates wisdom and technology with artistic fashion. The launch of the Changhong CHiQ Long Yao series TV series provides a better choice for consumers who are pursuing fashion technology, and it also allows more people to have a more concrete concept and perception of the future television. And "birth and luxury, custom fashion, luxury in the living room, do you have?" is the idea of ​​this product advocacy.

First of all, from the design, Changhong CHiQ Long Yao series of televisions with a closed frameless design, a vast field of vision, all-metal, ultra-thin fuselage contains unlimited beauty, and the luxury of the quality of crystal perfect integration of nature, with an outstanding artistic texture , highlighting the unique aesthetics of life.




Speaking of picture quality, Changhong CHiQ Long Yao series TV adopts LGD original imported screen, using "double the whole" HDR quality technology to make the picture quality "naked eye level" perception experience. Using leading 10bit (1,070 million color depths), the color is finer and the color transition is more uniform than the average 8bit technology (16.7 million color depths); and it is wider than the color gamut of normal LCD panels (130% BT709). The panel gives it richer color performance. In addition, MEMC motion compensation technology can provide a superior dynamic video viewing experience. There are advanced backlight control technology, ultra-high contrast, super dark scenes, vivid details of the quality of the visual field instantly become clear.

This TV has the world's leading audio-visual technology platform - Dolby's full blessing, making it the strength to become the industry audio and video classics. Believe that Dolby Vision and Dolby Audio's Changhong CHiQ Long Yao series televisions will be able to more accurately convey the details of the sound, immersive audiovisual experience for consumers, truly personal Its environment!

Equipped with smart new technology to create new home ecology

It is worth looking forward to Changhong CHiQ Long Yao series TV has a powerful artificial intelligence software and excellent hardware display technology. Through its large-screen display and voice interaction features, it will truly become the smart home ecology control and display center.

It is reported that this product specially designed for modern people adopts a full set of intelligent ecosystem AI Center (Artificial Intelligence Family Center), which is an artificial intelligence family center with TV as a control hub, and fully realizes intelligent refrigerators, air conditioners, and air. The interconnection of purifiers, audios, lights, curtains, and security devices enables the user to get a more convenient and overall smart life experience through precise and mature intelligent voice control, large-screen display and sensing.

In the future, all smart home appliances can bid farewell to the traditional manual control, just send out voice commands through the TV screen, and activate the artificial intelligence system to realize the full range of interaction of the smart home ecology. Leading smart technology genes make it not only a “luxury in the living room”, but also brings consumers a new, smart and high-quality life.

Cross-border joint new interpretation of the new chapter

The craftsmanship originates from the heart, excels, and practices.

As a leading brand in the home appliance industry, Changhong has a brand history of 60 years. And has been known for its products with military quality, high quality audio and visual effects known worldwide. This bold cross-border cooperation will make TVs no longer an ordinary household appliance, but a piece of art that has a unique value of exclusivity, allowing users to experience more than just watching television programs. More A sense of life and enjoyment.

Swarovski - was born in Austria in 1895 and is world-renowned for its cutting-edge precision cutting technology and brilliant crystal products. Swarovski is advocating creative spirit and fully demonstrated in the brand's collection of accessories, jewelry and home accessories. Today, Swarovski crystal products are highly valued by the world's top designers. Their designs further exert the noble qualities of the crystal tradition, blending high-tech and creativity, and distributing breathtaking beauty.




Recently, the Swarovski family heiress Victoria Swarovski married. She was wearing a gift worth over 700,000 pounds, with 500,000 crystals and a weight of 46 kilograms. She displayed the beauty of crystals that Swarovski had consistently advocated. Incisively, one of the biggest highlights of the wedding. In this cross-border cooperation, Swarovski's scene will give Changhong a crystal-encrusted TV. Changhong will be on the permanent collection of their museum. This crystal TV will also become a classic product in TV history.




In addition to world-famous fashion brand Swarovski, Changhong’s cross-industry object is the famous domestic pioneer designer, Zhang Chi. He graduated from Italy’s Istituto Marangoni. Zhang Chi, who is a fashion masters student, not only has a deep solid academic foundation, but also more. With its own keen sense of advancement, the fashions that are designed are often gorgeous and extravagant styles, exquisite workmanship and a perfect unity of excellence and extraordinary taste. ChiZhang, a fashion brand of the same name, often displays unique and unique “dislocation” tailoring and “stitching” techniques, leading domestic fashion trends and attracting attention from Western and European fashion industry. However, many people are asking, “What is the relationship between fashion apparel and television? Why did Changhong invite Zhang Chi to design this TV?” Zhang Chi gave the answer to the conference. His ideal is to make “made in China” the world. Accepted, become the most proud endorsement. Changhong, an enterprise that wants to “promote the nation’s prosperity,” has focused on television production in the past six decades and has been favored by consumers in the world and abroad. It is naturally the best partner for Zhang Chi’s ideal and the ultimate two. The cross-border cooperation of the people presented this CHiQ Long Yao series crystal TV. We have reason to believe that this cooperation is only the beginning of the long-term cooperation between Changhong and Zhang Chi. In the future, they will lead the fashion trend of consumer electronics and make “made in China” a proud mark.

This time, cross-border cooperation, Changhong has also joined forces with China's largest fashion media communications group fashion COSMO. As a world-renowned fashion magazine, fashion COSMO has more than 50 in the world (including mainland China, Japan, Hong Kong and Taiwan). Versions of the magazine were published and distributed, and their content was deeply trusted and loved by readers, leading the world's latest fashion trends. Changhong is a world-renowned multinational home appliance manufacturer. How could these two seemingly unconnected companies suddenly cooperate in television? Changhong thinks that fashion is an attitude of life and it is a pursuit of beauty and a better life. The word “fashion” has opened up to see what is now “popular fashion”. The pursuit of fashion shows people's desire for beauty and their desire for a better life. Since this is the case, the meaning of fashion is not limited to clothing, jewelry, and personal styling. The pursuit of a variety of more beautiful things in life is the deep psychological needs of real fashionistas. As a matter of course, fashion COSMO has this responsibility to guide people to make fashion changes from the “home”. Released this CHiQ Long Yao series of high-end limited edition TV is Changhong best interpretation of fashion, this TV will also be limited sale in the Changhong Tmall official flagship store, we now make an appointment to send Chi Chi design CHiQ fashion custom T-shirt.

In addition, China Landmark's online comprehensive shopping platform: Tmall represents fashion, fashion and quality. The platform has an experienced website construction team and a professional network marketing planning team. At the same time, convenient shopping experience and powerful e-commerce trading tools have brought excellent reputation to Tmall's business and have become the preferred platform for traditional brand e-commerce, designer brands, and foreign brands to enter China. With the intelligent upgrading of home appliances and other products, smart products that save time and worry have become new consumer trends, and are increasingly sought after by young consumers. Tmall took the lead in introducing the concept of “Smart Home” in 2017 and united the international appliance giant to create a more intelligent, smart, convenient and comfortable home living environment. This coincides with Changhong's positioning of home. Changhong has always been committed to using science and technology to create a smart life, to provide users with a more comfortable and convenient, more personalized home experience. This custom crystal TV will be synchronized at Tmall at 10 o'clock on the morning of June 29th. The cat will go to Changhong's official flagship store to participate in the scheduled event. 1999 yuan reservation will also be sent to Zhang Chi to design the CHiQ fashion custom T-shirt. .




This time, the Changhong CHiQ Long Yao series TVs assembled by the top fashionistas and Changhong heavyweights represent not only the luxury that is exposed on the surface, but also the high-tech content of the products themselves and the unique high-quality life attitude. . On the basis of guaranteeing the reliable quality of military workers, Changhong has always been innovative in TV manufacturing technology. Even if the times are changing, the ingenuity will last forever, and the development of China's smart family ecology will be promoted with lean manufacturing.

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