07 first quarter lighting market best seller analysis (Figure)

Looking back on China's lighting market in 2006, it is a mixed worry. In January and December 2006, the sales volume of electric light sources and lamps reached 10.748 billion and 1.134 billion sets, of which electric light source sales increased by 4.94% year-on-year; 23.82%. From January to December, the sales revenue of the whole industry was 113.105 billion yuan, a year-on-year increase of 23.45%; the total profit was 4.565 billion yuan, a year-on-year increase of 25.13%.

In the main raw material prices in 2006: copper prices rose sharply at the beginning of the year, but fell in the second half, but still at a high level; tin prices continued to rise after May; tungsten and molybdenum products were consolidating at a high level; crude oil prices fell to a certain extent in the second half of the year. In 2006, in the import and export prices of electric light source products, the average unit price of import and export of incandescent lamps was decreasing; the average unit price of fluorescent lamps and lanterns increased slowly, but the gap between import and export prices was relatively large; the average unit price of tungsten halogen lamps was stable, and the average unit price of imports was Decline but higher than the average export unit price; the average unit price of HID lamps exports is relatively stable, it is worth noting that the average unit price of imports has dropped significantly.
After entering 2007, with the advent of China's traditional Spring Festival in February, the decoration and decoration work was suspended, and the lighting market appeared a “depression period”. We analyzed the best-selling products in the lighting market in the first quarter of this year through the data obtained by Huicong.com, as shown below: From the above figure, we can see that the energy-saving lamps have the highest popularity. There are two reasons for the energy-saving lamps to be so concerned. First, they are inseparable from China's energy-saving policies. The second reason is that Australia announced a plan in February this year that will completely disable incandescent lamps by 2010. Immediately after the closing of the EU Spring Summit in Brussels on March 9, 2007, the European countries will gradually replace the old-fashioned incandescent bulbs with high energy consumption with energy-saving fluorescent lamps to reduce greenhouse gas emissions. EU leaders have informed the European Commission to pass the proposal as soon as possible, and phase out incandescent lamps in individual households before 2009. This is undoubtedly a strong agent for the "depression" of the lighting market, so that the energy-saving lamps soared. Chandeliers and table lamps are still the best-selling veterans, both of which are equal, accounting for 12% of the 10 products surveyed. Crystal lamps, solar flashlights, and LED flashlights are ranked at the bottom. This is mainly because these products have less consumer demand, such as crystal lamps, the price is generally more expensive, far from the mass consumers, and the flashlights are also used less, solar flashlights, LED flashlights are generally used by people engaged in special work, or It was purchased by young people as a plaything. Attachment: The first quarter of 2007 HC network lighting market best seller TOP20 ranking product name ranking product name 1 energy saving lamp 11 rechargeable flashlight 2 chandelier 12 lighting 3 table lamp 13 wall lamp 4 work light 14 lamp 5 searchlight 15 flashlight + 6 flashlight 16 light 7 Crystal lamp 17 headlight 8 solar flashlight 18 LED 9 lamp 19 emergency indicator with 10 LED flashlight 20 lamp holder



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